Ideas for Using Technology to Market Your Firm
If you've been wondering how and where to best make your marketing dollars work, there's a great article by Nancy Roberts Linder on today's Legal Technology at Law.com. "Where to Invest Your Marketing Technology Dollars" not only gives you marketing ideas, but provides examples of companies who provide services and concrete examples of firms already using these tech ideas. Whether you want to have a website with more impact, add podcasts or video, implement email marketing or invest time in social networking (LinkedIn, Facebook, Twitter), or all of the above, Linder provides pros and cons in a short concise article.
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